2018 Buick Lacrosse Avenir Makes Its World Debut – Buick’s Highest Expression of Luxury Expands to Its Flagship Sedan

With the introduction of the 2018 Buick LaCrosse Avenir, customers can experience the highest expression of Buick luxury, regardless of whether they’re shopping for a sedan or an SUV. The Avenir sub-brand was first introduced with the 2018 Buick Enclave that went on sale in October. It features unique styling cues, an extensive set of standard features and exclusive premium materials for customers who want more.

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The 2018 Buick LaCrosse Avenir has been designed after the company’s award-winning concept cars which feature a more dramatic look that is expressed through a unique three-dimensional mesh upper and lower grille paired with chrome wings. The LaCrosse’s timeless design gets a commanding road presence thanks to the exclusive 19-inch Pearl Nickel or the 20-inch Midnight Silver wheels. The front doors also get ‘Avenir’ badging on them.

Nine out of ten LaCrosse buyers are choosing one of the top two trim levels — customers are signaling they want more from Buick. With even more content and an elegant look, Avenir adds a unique name and appearance for those who want the best of our attainable luxury,” said Duncan Aldred, Vice President of Global Buick and GMC.

Exterior styling is very important to LaCrosse buyers, and its sculpted beauty withstands passing trends. For Avenir, we focused on maintaining the timelessness of the LaCrosse, while giving these customers subtle and tasteful details that elevate this car to a new level,” said Bob Boniface, Global Director of Buick Exterior Design.

2018 Buick Lacrosse Avenir rear

Inside, the exclusive details of the Buick Lacrosse Avenir include a Chestnut interior color theme, embroidered first-row headrests and Avenir-scripted sill plates. It also gets navigation and Bose Centerpoint Surround Sound premium audio, as well as a panoramic moonroof. Additionally, an Ebony theme interior is also offered.

Powering the new LaCrosse Avenir is the powerful 3.6L V-6 engine which develops 310 HP and is mated to a nine-speed automatic transmission. It also gets Intelligent Twin-Clutch AWD, Dynamic Drive Package featuring continuous variable real-time dampening control and a suite of advanced safety features.

The Buick LaCrosse Avenir will arrive at dealers in early 2018.

2018 Buick LaCrosse Avenir Images:

2017 Buick LaCrosse Colors:

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